Develop, manage, and direct external and internal communications and marketing strategies that benefit state forestry agencies.
Website & Publications
Develop and maintain the Association’s websites, online assets, and distribution lists
Publish weekly newsletter and social media content
Produce Annual Reports, presentations, briefing papers, press releases, official letters, and other materials
Manage, maintain, and enforce editorial and branding standards for all published materials
Media & Outreach
Develop media opportunities and respond to media requests
Monitor news, build media strategy, contact reporters, and facilitate interviews
Promote partnerships and keep partners, coalitions, and media outlets informed of NASF positions
Ensure consistent messaging with state forestry agencies and allied organizations
Develop products and implement marketing strategies that promote conservation and wildfire education messages among key customers and stakeholders
Procure and design new products and add to inventory as needed
Review production reports and work with customers and vendors to forecast and meet educational materials supply needs
Maintain store website through a contract with NASF’s fulfillment company
National Wildfire Prevention Campaign (Smokey Bear)
Act as liaison between State Foresters, the Ad Council, and the Forest Service on the national Wildfire Prevention Campaign
Provide daily oversight, review and guidance on campaign implementation that conveys state forester input and approval of major deliverables
Plan meetings, develop agendas, and produce minutes as necessary for CFFP (Cooperative Forest Fire Prevention) committee meetings
Support committee communications projects and review, edit, and approve published materials
Oversee the communications coordinator’s role as primary staff support to the NASF Awards Committee, the Smokey Bear Awards partnership, and the Wildfire Mitigation Awards program
Plan meetings, develop agendas, and produce minutes as necessary
Provide event management, communications oversight, and speech writing support for the NASF Annual Meeting
Contribute to online registration site
Manage the printing of all program materials and signage
Ensure accuracy and appropriateness of print and presentation materials
Provide pre-event and on-site event management including audio/visual needs, room layout, awards coordination, etc.
Supervise a communications coordinator
Manage vendor contracts, project budgets, and grant reporting requirements
Recruit, mentor, and supervise communications interns
Other duties as assigned
3-5 years experience in a communication role and bachelor’s degree in communications, journalism, marketing, or other field related to the position required. Forestry or natural resources experience is a plus but not required. Excellent written and verbal communications skills. Extensive experience managing vendors and working in both traditional media and digital media environments. Demonstrated ability to meet multiple deadlines, prioritize projects, and manage websites/social media accounts simultaneously. Knowledge of graphic design tools strongly preferred. Experience in event planning and marketing is a plus. Must be able to contribute in a small office team environment.
Please forward resume, writing sample, and cover letter including salary requirements to “Communications Director Position” at email@example.com. Review of applications will begin immediately and continue until the position is filled.
Established in 1920, the National Association of State Foresters is a non-profit organization comprised of the directors of forestry agencies in all 50 states, U.S. territories, and the District of Columbia. State Foresters manage and protect state and private forests, which encompass two-thirds of the nation's forests. NASF is an equal opportunity employer and does not discriminate on the basis of race, color, religion, or any other non-merit factor.