The Water Environment Federation (WEF) is a global water sector leader with a mission to connect water professionals; enrich the expertise of water professionals; increase the awareness of the impact and value of water; and provide a platform for water sector innovation. We’re looking for an experienced and versatile marketing manager to join our marketing team to develop and deploy best in class marketing campaigns to internal and external audiences. Our ideal candidate will have the ability to develop strong working relationships with our program leaders and develop and manage the day-to-day marketing initiatives. If you are a team player and enjoy the challenge of building a global brand, we want to hear from you.
Manages the execution of marketing campaigns to include project scope, content development, concept development, production and analyzing results of digital and printed content for various target audiences.
Coordinates activities related to the timely execution of marketing campaigns and projects in support of the WEF Strategic Business Plan.
Creates and supports the development of integrated marketing campaigns aligned with marketing strategy to support WEF’s annual events, product sales and other program initiatives using print and email promotions, search engine marketing, social media advertising, newsletters, webcasts and publications.
Develop marketing messages that align with WEF brand guidelines and core messaging.
Assists with communications efforts and distribution channels with emphasis on digital tools, social media, website information updates and leading market research efforts.
Works cross-functionally with business teams to ensure campaign workflow from inception to completion, including the tracking of campaign deliverables and fostering relationships with both internal staff and external stakeholders to drive maximum results and growth initiatives.
Monitors campaigns and optimizes tactics for optimal performance.
Provides regular campaign updates to business stakeholder and creates regular reports on performance.
Bachelor’s Degree in Marketing, Communications, or Journalism, or related field with 3-5+ years of relevant experience.
Excellent writing, editing, and communication skills.
Ability to work in fast-paced, deadline-driven environment.
Strong knowledge and understanding of current trends in digital media and social media.
Proficient with email distribution systems and content management systems.
Experience with marketing automation and Adobe Creative Suite a plus.
Strong organizational and project management skills with attention to detail.
Please submit resume with cover letter and salary requirements to WEFrecruitment@wef.org
WEF is an equal opportunity employer
About The Water Environment Federation
The Water Environment Federation is a not-for-profit association that provides technical education and training for thousands of water quality professionals who clean water and return it safely to the environment. WEF members have proudly protected public health, served their local communities, and supported clean water worldwide since 1928.