This leadership position is responsible for the growth and engagement of IIA membership in North America including the United States, Canada, and the Caribbean. This role will leverage member insights to drive a unified member strategy and transform engagement across the portfolio of IIA products, programs and services resulting in enhanced member value. The VP will act as the architect of a member-driven growth engine to maximize member recruitment, retention, and engagement.
The VP collaborates with IIA leadership peers and externally with The IIA’s North American Board of Directors, committee volunteers, and over 160+ chapters in North America, and other relevant stakeholders to identify and anticipate member needs. This leader works with all levels of the organization to ensure alignment with the North American Board’s overall strategic plan and to embed behaviors and actions that unite the organization, resulting in a persistent and embedded member-first mindset.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
Lead the development and oversee the execution of innovative member growth and engagement strategies across areas of membership, chapter relations, and diversity and student programs. Provide necessary support of The IIA’s overall strategic plan including the identification and development of new products, programs, and services that add value for IIA members and drive core revenue streams to support the organization’s mission.
Collaborate with Market Research & Insights team to support the development, launch, and communication of a bi-annual member needs survey resulting in a deeper awareness and understanding of the professional needs of IIA members. Leverage such knowledge to
Lead cross-departmental effort across advocacy, membership, marketing, and other relevant departments to develop and deliver an IIA multi-year awareness and branding campaign to broaden awareness of and exposure for The IIA and the value of membership.
Develop, monitor and report on metrics for assessing the effectiveness of member recruitment, engagement and retention programs, and activities. The success of existing and new opportunities is measured against the IIA mission and active participation in these activities by a wide-range of members and related constituents.
Oversee the development, and financial management of departmental budgets including NA membership, chapter relations, and academic relations areas. Responsible for review of NA dues structure on an annual basis, including oversight of conducting cost to service analysis and responsible for making overall recommendations for NA dues increases.
Travel to various IIA events and Board meetings throughout the year as needed.
Assist the Chief Operating Officer with the successful execution of special projects as needed.
Oversees the development and implementation of a targeted, growth strategy to expand IIA membership in North America, inclusive of a full portfolio of strategies and tactics to achieve goals.
Continually monitor member needs and evaluate current member services and activities across the organization for improvement and relativity to those member needs and satisfaction ratings gathered through business intelligence methods.
Oversee The IIA’s NA chapter network, ensuring the growth and stability of IIA’s chapter leaders and the members served within those geographies. Work collaboratively to define chapter relations strategy, action plans, goals and organizational benchmarks; launch critical operational and technology enhancements to increase participation, involvement, and activity from key identity groups at the chapter level.
Lead the external outreach program for The IIA, including partnership arrangements, promotional booth staffing, and strategic positioning in coordination with membership, advocacy, and partnership targets.
Oversees the development and implementation of a membership engagement strategy to target and engage various members segments, including students, young professionals, emerging leaders and established leaders.
Work collaboratively to define and execute The IIA’s diversity and inclusion (D&I) program, action plans, goals and organizational benchmarks; design D&I initiatives, integrate and institutionalize D&I goals and benchmarks into IIA’s overall strategy to increase participation, involvement, and activity from key identity groups.
Collaborate closely with the Industry Center staff on Center member integration and Center event execution strategies into the member and engagement support activities and marketing efforts.
Develop metrics for assessing the effectiveness of chapter relations service and engagement programs resulting in stronger member engagement and satisfaction at the local level.
Assists in developing and implementing the IIA strategic business plan and annual budget process for areas of responsibility.
Maintain an ongoing awareness of relevant association trends, developments, and issues and apply key findings to continuously enhance business practices. Maintain contacts within the association industry at all levels to benchmark best practices and be a lead advocate for sharing such intelligence with peers at The IIA.
Helps ensure that IIA hires the proper staff to carry out its responsibilities.
Works with IIA senior staff to initiate, plan and execute major enterprise-wide projects and activities.
Maintains a positive, respectful work environment and a highly motivated staff through effective leadership, relationships, and empowerment of employees.
Maintains effective financial controls for the IIA assigned areas of responsibility.
Manages four Directors and an additional 13 employees in the Membership, Chapter Relations, and Academic Relations Departments. Is responsible for the overall direction, coordination, and evaluation of these units. Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.
EDUCATION AND/OR EXPERIENCE
Bachelor’s degree; Master's degree (M.A.) preferred; preferably in Association Management, Business related field; and a minimum of ten years’ related experience and/or training; or equivalent combination of education and leadership experience, leading and growing Membership, Relationship Development in a global organization, is required.
Ability to read, analyze, and interpret the most complex documents.
Ability to respond effectively to the most sensitive inquiries or complaints.
Ability to write speeches and articles using original or innovative techniques or style.
Ability to make effective and persuasive speeches and presentations on controversial or complex topics to top management, public groups, and/or boards of directors.
Multiple language skill is an asset to any role within The IIA.
Leadership – Take charge individual with vision and the means to get there. Manage, motivate, challenge and delegate to others.
Relationship focus – Demonstrates a willingness and ability to develop strong relationships with others resulting in a collaborative team environment. Proven ability to strong build teams and coalitions.
Strategic thinker – Able to envision “the big picture” and lead an organization toward future goals.
Credibility – Can command respect of Board members, staff, and business leaders.
Ethical – Posses honesty, integrity, and the highest ethical and moral standards.
Communication skills – Good listener, excellent written and oral communication skills.
Results-oriented – Meets established goals and objectives; has the strategic ability to see ahead and create and articulate strategies and plans.
Management - Strong management skills; naturally reaches across organizational boundaries to achieve results. Strong ability to lead by influence and consensus.
Change agent – Proven ability to effectively manage change and transition.
Executive presence – Polished, self-confident, has political savvy necessary to maneuver through complex situations effectively and quietly.
People skills – Relates well to all kinds of people. Builds constructive and effective relationships. Leads as an effective coach and mentor.
Multiple language skill is an asset to any role within The IIA.
Internal Number: 1085
About The Institute of Internal Auditors
Established in 1941, The Institute of Internal Auditors (IIA) is an international professional association. The IIA is the internal audit profession's global voice, recognized authority, acknowledged leader, chief advocate, and principal educator. We provide education, guidance, certification and other services to our members who work in internal auditing, risk management, governance, internal control, information technology audit and other related areas. Want to learn more? Go to www.theiia.org.